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Lead Generation Pick
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| Title
- Epiphany Lead Advisor |
| Author
- Epiphany Inc |
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Short Description
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| Through integrated lead qualification, distribution, and management, Epiphany Lead Advisor ensures that lead capture and management can be made intelligent via business rules, lead scoring, alerts, and automatic lead reassignment. |
| Lead Advisor
Download |
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| - SmartLead |
| SmartLead
Description |
Sales leads and advertising inquiries are precious company assets purchased with such currencies as marketing dollars, creative ideas, promotions, and cold calling.
When treated as such valuable property, they can return superior bottom-line results, give insights into the marketplace, and guide precise advertising decisions. The reality is, however, that most sales lead handling is done in a loose, biased fashion that relies on individuals to make gut decisions about lead quality, and results in lost sales due to poor tracking.
The AdTrack Corporations SmartLead sales lead management system provides a disciplined approach that delivers sales-ready leads to the sales force, nurtures leads that can become sales ready, and records all inquiries in a single database. Heres what the sales lead management system does:
Captures all inquiries into a single company-owned database
Qualifies them based on unbiased company rules
Ranks each inquiry based on unbiased company rules
Sends the appropriate literature
Distributes qualified leads to the sales force
Nurtures leads that need further qualification
Tracks all sales activity
Provides on-the-fly reporting for ROI analysis |
| - SmartLead
Download |
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